
The Charleston Battery are pleased to partner with ScorePlay, a leading media asset management (MAM) used by clubs and organizations across the globe, starting in the 2025 season. The partnership with ScorePlay will enable the Battery to continue to deliver first-class digital content to their fans, community, players and sponsors with the company’s innovative AI-powered platform.
ScorePlay’s technology allows the club to streamline their content workflows through AI-powered facial, name and sponsor recognition captured by the Battery’s award-winning content team.
For players and coaches, ScorePlay’s user-friendly interface provides immediate access to training and match photo and video content. This will help players grow deeper connections with fans through the seamless ability to share any content that is captured.
ScorePlay’s platform also empowers fans to get in on the action with the club’s digital profiles through user-generated content (UGC) integrations, similar to the all-fan footage compilation of Aaron Molloy’s match-winning goal in the 2024 Eastern Conference Semifinal.
The club’s sponsors and partners will be better served through ScorePlay’s platform through their quick content-delivery abilities to further add value in partnering with the club.


About ScorePlay
ScorePlay is the AI-powered media infrastructure built for sports. Designed to streamline content workflows, it automates the centralization, tagging, and distribution of media content, from photos and videos to live broadcasts. By transforming how sports organizations manage their content, ScorePlay accelerates content delivery to athletes, broadcasters, and sponsors, unlocking brand growth and new revenue opportunities. Backed by $20M in funding from 20VC, Seven Seven Six, and top athletes like Alex Morgan, Giannis Antetokounmpo, and Nico Rosberg, ScorePlay is defining the future of sports storytelling – from capture to fan engagement. For more information, visit scoreplay.io.